Like many of you, I’m sure, I’ve signed up for my 3 month free trial of Apple Music and Mr Ian Tunes will be banking on me, and millions of others forgetting to cancel so he gets his £9.99 a month. So far, I have to say I’m a bit underwhelmed. The catalogue seems comparable to Spotify, and works well enough, sounds fine..once you’ve found it. The interface is confusing – took some time before I figured out where you go to stream music (Radio? For You? New?). However I was interested to see the additional whistles and bells that might give it the edge over Spotify, Deezer or just good old YouTube.

The ‘Connect’ feature seems like a complete white elephant. I presumed it would find bands I’ve already got in my library and give me access to the latest news and exclusives – but of the 1,300 artists it seems only Animal Collective, Underworld and..er..The Lancashire Hotpots wish to ‘connect’ with any content. For the time being this doesn’t look like it’s going to squash Facebook or Twitter as the way for bands to ‘reach’ you.

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